Notes Spears

THE LANGUAGE OF GAMING
by: Astrid Ensslin

*US computer and video game software sales generated 10.5billion in 2009.
*67% of American households-play computer or video games and own either a console/computer capable of entertainment.
*The average game player is 34 years old has been playing games for 12yrs.
*the average age of the most frequent game purchaser Is 40 years old.
*42% of all game players are women. in fact, women are over the age of 18represent a significantly greater portion of the game playing population (33%) than boys age 17 younger (20%)
*in 2010, 26%of Americans over the age of 50 played video games, an increase from 9% in 1999
*64% of parents believe games are a positive part of their children's lives (36% DON'T)
Pg.2
The research literature now available is vast , and approaches to games studies
are based in a wide range of subject areas, such as:
Art and design studies, which examine elements of "game art"such as character and level design, and, more generally the ways in which video games are made to appeal to certain audiences;
Computer sciencewhich looks at the mathematics of graphics and game engine programming;
Ludology (from Latin 'ludus' and 'ludre' , meaning 'game' and 'to play' respectively), which is the general study of games and Gameplay
Narratology, which refers the study and close analysis of narrative texts and story-worlds across media'
Media studies , which looks at media institutions,, aspects of media history, production, reception and dissemination, policies and audiences , as well as the ways in which media represent various kinds of social actors and practices;
Cultural studies, which focuses on identities and ideologies and uses critical approaches such as post-colonialism and gender theory;
Business studies, which studies sales, markets and consumers;
psychology , which investigates cognitive aspect of gameplay , such as emotions and social behaviors;

GAME WORK
by:ken S. Mcallester

The culture of gaming starts when game producers start getting meeting calls emails and getting offers about having your game made into a movie like //Wing Commander, Mortal Komat, Street Fighter, Tomb Raider and Resident Evil. the history of gaming has change for decades characters like PAC man on the machines in arcades then Xbox,Playstation now he has his own TV show thing these day are turning into the future not like that one show in space but apple-watch , google glasses, surfaces and curve TV. the capabilities also changed playing by yourself and taking turns and then 2-4 player split-screen, now live across the the world China, Russia Canada all over except Antarctica.

AMD's latest chips bring gaming and video chops to mainstream laptops
Resolution of gaming

With AMD's new sixth-generation A-series processors, laptops in the $400 to $700 range could soon become far more capable. Formerly code-named "Carizzo," the new chips offer twice the gaming performance of Intel's Core i7, thanks to discrete Radeon graphics. They're the first mainstream processors with hardware decoding for H.265/HEVC video, the successor to the current H.264 standard which includes far better compression and support for 4K resolutions. And they'll also pack in up to 12 compute cores (four CPU and eight GPU), which basically means they'll be able to handle whatever you throw at them. Why focus on mainstream laptops?

AMD notes that it's the largest segment of the PC market by revenue and volume sold, so it makes sense for a company that's traditionally focused on value to show it some love. AMD's basically gunning hard for the gaming and media crowd with its sixth-generation chips. Naturally, they include its dual graphics technology, which can summon the power of Radeon R7 graphics along their built-in graphics for a 42 percent jump in frame rates. They also combine game performance with hardware video encoding, which should make for much smoother game streams on Twitch. Battery-wise, AMD says the new chips will last twice as long as their predecessors, even when watching video or gaming. They're also optimized for Windows 10 and Direct X 12, Microsoft's new gaming API which promises to be much more efficient than DX 11.

While it all sounds good on paper, AMD will face some stiff competition from Intel's new Broadwell-H chips, which were announced yesterday. Those chips also double graphics performance and boost overall media performance. Intel's chips seem pretty expensive though, ranging from $244 to $623, and while we don't know the pricing of AMD's new wares yet, they're usually cheaper than Intel. So there's a good chance AMD can keep up the value fight. We'll find out for sure once the new chips hit the market. AMD says computers featuring the sixth-gen A-series will start shipping in June, while Intel expects its chips to hit computers within two months.

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